Project Prototypes
This project is the Logo and stationary I created for the Comfy Quilter business that has decided to enter the application arena. It focuses on the design of a stationary piece that aims to appeal to their customers. Their intent is to provide the customer with a “better-view” of edge-to-edge designs, and this stationary will be a driving force for the customer to select them as a provider.
The primary goal I wanted to accomplish, was designing a stationary that was intriguing while also bringing attention to the services of the business.
The challenge that I face the most was determining the right design to showcase the business itself. I wanted something that displayed comfortability while grabbing the attention of the customer. The design needed to look good and work well, and the logo needed to be strong and impactful.
Time and creative thinking are the two most problems encountered while deciding of an adequate logo and stationery to develop. The time and creativity put into the stationery design forces the designer to consider what will draw a customer’s attention and want to conduct business with the Comfy Quilter.
This stationary will persuade the customer to choose the Comfy Quilter to complete all their longarm quilting needs. My stationery design will allow the Comfy Quilter to better connect with customers to earn their business. This logo reinforces their identity and helps secure those new customers.